Keeping Kids Drug Free: Youth Coloring Contest Offered During Red Ribbon Week Oct. 23-31

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The Heart of New Ulm’s Brown County Chemical Health Action Team invites everyone in the Brown County area to celebrate Red Ribbon Week from Oct. 23-31, 2023.

Red Ribbon Week is the oldest and largest drug-use prevention campaign in the nation. Since 1985, the National Family Partnership, formerly the National Federation of Parents for Drug-Free Youth, has devoted its efforts to the well-being of youth and provides drug awareness by sponsoring the annual National Red Ribbon Campaign. 

The campaign provides an opportunity for parents and their kids to get the conversation started to help keep kids drug free. Research shows that children of parents who talk to their teens regularly about drugs are 42 percent less likely to use drugs than those who don’t, yet only a quarter of teens report having these conversations.

This year’s theme is Be Kind to Your Mind. Live Drug Free.TM The theme is a reminder that everyday Americans across the country make significant daily contributions to their communities by being the best they can be because they live drug free.

Coloring Contest

To help promote Red Ribbon Week, the Brown County Chemical Health Action Team is sponsoring a coloring contest, open to all Brown County youth ages 13 and under.

Coloring contest submissions are due Nov. 6, 2023, at 5 p.m. Winners will be selected by Nov. 10. Coloring sheets can be downloaded below or picked up at the public libraries in New Ulm, Springfield or Sleepy Eye. There will be multiple chances for entrants to win a gift card. Participants should email their finished picture(s) to [email protected] OR drop off at Brown County Health and Human Services building dropbox in the parking lot, 1117 Center St, New Ulm, MN 56073.

Visit to learn more about Red Ribbon Week and get tips for talking to kids about drugs.

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